Dylan opted for Burns’s poem ‘A Red, Red Rose’, selecting the lines: Paul McCartney chose a line from Bob Dylan’s ‘She Belongs To Me’.Īs for Dylan himself, a man whose work was named by many others as their source of inspiration and who reluctantly accepted the Nobel Prize in Literature in 2016 ‘for having created new poetic expressions within the great American song tradition’, his choice was surprising to some. Liam Gallagher chose a verse from Oasis’s own hit ‘Supersonic’, penned by his brother Noel. David Bowie picked a line from the song ‘Gigolo Aunt’, from Syd Barrett’s second and final album, Barrett. The campaign targeted world-renowned musicians and artists and asked them to select a line or verse that had provided their greatest inspiration. The link between Burns and America’s greatest songwriter was first established in the ‘My Inspiration’ advertising campaign by the HMV music store.
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